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Leanne Conroy

CIRCULÉIRE Welcomes Dr Ilka Weissbrod to Develop CIRCULÉIRE Roadmap





Sustainable Circular Economy Systems Expert, Dr Ilka Weissbrod, is joining CIRCULÉIRE on secondment from Indeed Innovation to develop CIRCULÉIRE’s 2022 Strategic Roadmap.


We’re very excited to announce that Dr Ilka Weissbrod will be spinning into the CIRCULÉIRE team as Sustainable Circular Economy Systems Expert to assist in developing the strategic roadmap for a National Centre of Excellence for Circular Innovation.

As part of the Department for the Environment, Climate & Communications commitment to the development of circular economy in Ireland, they have commissioned Irish Manufacturing Research (IMR) to develop a strategic roadmap for a National Centre of Excellence to explore what the next stage of CIRCULÉIRE would look like. As Ireland’s National Platform for Circular Economy, CIRCULÉIRE aims to continue scaling industry-led circular innovation while leveraging existing expertise and activity within the national circular innovation ecosystem.

Ilka is the Director of Sustainable Circularity with Indeed Innovation, the innovation firm for a Circular Economy and seconding into IMR to take part in the CIRCULÉIRE roadmap development project as a Sustainable Circular Economy Systems Expert.

In addition to her Director of Sustainable Circularity role with Indeed Innovation, Ilka is a Strategic Research Partner with TU Dresden and her research focus is on innovation processes in business with a view to operationalizing corporate sustainability with the goal of a Circular Economy.

“It is so rare to be able to take a content deep-dive at the intersection of circular innovation theory and practice – I am truly thrilled to learn and work with the CIRCULÉIRE team on this strategic project .” Dr Ilka Weissbrod, Director Sustainable Circularity, Indeed Innovation.

Dr Geraldine Brennan Head of Circular Economy, and Sophie Reynolds Policy & Innovation Lead at the EU Circular Economy Stakeholder Conference

In February this year, CIRCULÉIRE team members Dr Geraldine Brennan, Sophie Reynolds and Dr Ilka Weissbrod (on secondment from Indeed Innovation) attended the 2023 EU Circular Economy Stakeholder Platform Conference. This was not only an excellent opportunity to keep our fingers on the pulse of circular innovation across Europe, but also provided an unmissable opportunity for the first in-person meeting of the leading members of the roadmap development team.

"We are really excited to have Ilka spinning into the CIRCULÉIRE team and to be able to leverage her insights from decades of working in sustainable and circular innovation AND developing cutting-edge research in systems thinking and experimentation" Dr Geraldine Brennan, Head of CE, IMR & CIRCULÉIRE Lead

To inform the development of the roadmap, CIRCULÉIRE will be doing nationwide multi-sectoral stakeholder events over April and May 2023 to hear from actors across the circular economy innovation ecosystem. To stay up-to-date with these events keep an eye on our CIRCULÉIRE events page, our LinkedIn and Twitter pages, and our industry newsletter.

About CIRCULÉIRE

CIRCULÉIRE is a public-private partnership co-created by Irish Manufacturing Research (IMR) and three strategic partners: the Department of the Environment, Climate and Communications (DECC), the Environmental Protection Agency (EPA) and EIT Climate-KIC. Together with industry partners, CIRCULÉIRE aims to assist manufacturers and their supply chains to switch from linear to circular business models.

Read more about CIRCULÉIRE here.

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